Inspired by Mom’s Muesli Recipe
Growing up in the Swiss Alps, it was tradition for mom to make herself a bowl of muesli - aka “Swiss-style overnight oats” - for breakfast every morning. Creamy soaked oats, a swirl of nut butter, topped with fruit. FRESH, delicious, and nutritious - the perfect fuel to kick off a day skiing in the Alps.

Well, we took that Swiss alpine classic and re-invented it into the first ever FRESH granola bar. A much cooler granola bar (literally) with a satisfyingly soft texture that won't have you missing those dry and stale ones.

Well, we took that Swiss alpine classic and re-invented it into the first ever FRESH granola bar. A much cooler granola bar (literally) with a satisfyingly soft texture that won't have you missing those dry and stale ones.
And so "Mooski" was born - a playful twist on the words "muesli" and "ski" - a nod to those Swiss alpine traditions. And “muesli” does sound a lot like “Moose-lee”—and that was all the excuse we needed to roll with our Moose mascot Alpy.